Est. 1978 · Shinagawa, Tokyo · Japan

Japan's Finest,
Delivered to the World.

日本の良いモノを、世界へ。

Products

Inquire →
01

Toys & Plush

キャラクターグッズ・ぬいぐるみ

02

Snacks & Food

お菓子・調味料・食品

03

Small Goods

雑貨・アクセサリー・文具

SupplierYELLPlush · Figures SupplierMDSStationery CustomerDAISHOFood · Seasoning CustomerSeria100-Yen Retail PartnerLots-4UTaiwan Partner PartnerChiikawaCharacter IP

For Business

01

Product Sourcing

Direct access to Japan's top makers — 100-yen chains, specialty brands, seasonal manufacturers. We source at the origin, not through middlemen.

02

Export & Logistics

Full-service export to Europe, North America, and Southeast Asia. Container coordination, customs documentation, ETO scheduling — all handled.

03

Quality Assurance

Pre-shipment inspection for every order. We hold the same standard Japanese domestic retailers demand — no exceptions for export.

04

OEM / ODM

Private label and custom product development for retailers building Japan-inspired lines. From brief to container, fully managed.

"The strength of Japan's export products lies not in volume, but in the depth of craft behind each one."

— HIDEKI LTD · 株式会社英辉

News

Contact Us →
2026.05.16 HIDEKI Website renewal — welcome to the new HIDEKI LTD global site. Enquiries now open for Summer 2026 sourcing.
2026.03.24 Market Japan's exports to ASEAN surged 19.7% year-on-year in early 2026 — lifestyle goods and character merchandise led the charge.
2026.02.18 Food Japan's food exports hit a consecutive record high. Yuzu, matcha, and wagyu-flavoured seasonings are redefining global pantries.
2025.12.05 Toys Japanese toy exports reached historic highs in 2023–24. China grew 113%, the US 58%. Middle East and South Asia are emerging fast.
2025.10.11 Market Japan's 100-yen shop culture is going global — Seria and MDS products are landing on shelves from Taipei to Toronto.

Tips

Things to know before you trade with Japan.

🪪

名刺 — The Card Is the Person

Present and receive business cards with both hands and a slight bow. Read it carefully, set it on the table during the meeting — never write on it, bend it, or pocket it carelessly.

🤫

Silence Is Not Awkward

Don't rush to fill pauses in meetings. That silence is respect and seriousness — not discomfort or disinterest. Rushing it comes across as impatient.

📋

稟議 — Decisions Need Layers

Japanese companies approve decisions through a multi-step process called 稟議 (ringi). A slow reply doesn't mean no. The real negotiation often happens before the formal meeting even begins.

⏰

On Time Means 5 Minutes Early

Punctuality is non-negotiable. Arriving exactly on time is considered slightly late. Being late without advance notice is a serious breach of trust.

🎁

The Gift Calendar Matters

Summer (お中元, July) and year-end (お歳暮, December) are gift-giving seasons between business partners. A thoughtful gift signals the relationship matters.

🎭

"Hai" Doesn't Always Mean Yes

The Japanese "はい" means "I hear you" — not "I agree." A direct no is rare and considered impolite. Learn to read between the lines.

HIDEKI LTD office
匠 Takumi
株式会社英辉 HIDEKI CO., LTD Shinagawa, Tokyo

Company

モノを繋ぎ、世界を想う。
Connecting Products. Thinking Globally.

Founded in 1978 as 梶川商事, HIDEKI LTD has built nearly half a century of deep relationships with Japan's finest manufacturers. Re-established in 2019, we bring decades of trust and cultural fluency to a new era of global trade.

We apply the spirit of 匠人精神 — the Japanese ideal of the master craftsman — to everything we do. Not just sourcing products, but curating them. Not just shipping goods, but standing behind them.

Founded 1978
Capital ¥30,000,000
CEO Steven Zhang
Location Shinagawa, Tokyo
Learn More →

Philosophy

45 Years.
One Standard.

We have helped retailers across Taiwan, Southeast Asia, Europe, and the Americas build profitable Japanese product lines. We know which products sell, which markets are ready, and how to structure a deal that works on both sides.

Our track record is our credential. Since 1978, every partner we have worked with has benefited from direct access to the source — no layers, no markups, no guesswork.

"Good sourcing is not about speed. It is about trust built across years — and knowing which maker stands behind every product they ship."
3Continents
45+Years
100%Japan Origin
Japanese craftsman
匠人精神
HIDEKI CO., LTD office

Contact

Our Office

📍
Address

〒140-0013
東京都品川区南大井 4-10-5 2F
Shinagawa-ku, Tokyo, Japan

📞
Phone

+81-3-6423-0883

📧
Email

info@hideki-global.com

🕐
Hours

Mon – Fri · 09:00 – 18:00 JST